The Twitter effect

I just finished experiencing the Challenge Your World event with Guy Kawasaki in Montreal entirely through Twitter.
What was this event?
Rendez-vous 09 – A featured event of Global Entrepreneurship Week and Challenge Your World

I wasn’t able to attend tonight’s event, but just by reading the live Tweeting (and vigouous ReTweeting), the Twitterverse was able gave me [...]

Difference between online and offline communites – is there one?l

People (i.e., my non-geeky friends) often ask me why I am so fascinated by social media.  I almost always answer “it’s the sense community that it offers”.   I know… I know  – that’s a lame answer but it’s what everyone says, right?
I needed to come up with a better and more meaningful version of [...]


About

Josyan McGregorIn my universe, the internet is an economy on to itself and social media is the means by which any business can take part.  The internet creates equality between all its participants.  No matter how large or small your business is, you can compete side-by-side with your particular industry’s top guns.

Today, businesses can no longer afford to believe that the web isn’t worth the trouble.  Even worse than that, that their client personas aren’t online anyway.  Every company has a story to tell and, be sure, if you’re not even on the “web radar” no one will know you even exist.

Former employers all agree, I am passionate and I am intense.  I consistently challenge myself and strive remain current. Things have changed in marketing and traditional tactics don’t necessarily work anymore.  I believe that today’s marketing mix must be reexamined and must include the ‘right’ combination’s.

Now more than ever, the gap between the web, the laptop, and the mobile phone is closing and I believe that this is where the next evolution of web marketing tactics lie.  Let’s innovate and let’s get started!

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Interesting Flickr Photos

After Wars (Explored)

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Marymoor frozen trail

Pumping Blood To The Roots Of Evil To Keep It Young

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