Where do consumers search for information

Consumers rely on social media websites as much as company websites for product information, and 70% of consumers have visited a social media website such as message board, social network, instant messenger, blog, video sharing site or chat room in order to get information about a company, brand or product.

This just confirms the value of advertising on social media sites.  The price is right and it’s a great opportunity to get more eyes on your product.

N’est pas ?

Tags: branding, MarketingCharts, social networking, statistics