Cyber Monday 2008 vs 2007

2007 2008 Growth
Dollars (mln of $) $733 $846 15%
Number of Buyers, 000 7,585 9,254 22%
Dollars per Buyer $96.62 $91.43 -5%
Average Transaction Value $53.89 $55.76 3%
Transactions per Buyer 1.79 1.64 -9%
Source: comScore

Did you choose to shop online this year?  If so, what were you shopping for? Personally, I bought books and DVD’s.  It was easier and cheaper.  🙂

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2 thoughts on “Cyber Monday 2008 vs 2007

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